The health and wellness world won’t stop talking about longevity. At Axxiom, we think they’re using the wrong word.
If you keep up with the health and wellness industry, you’ve heard the term Medicine 3.0. The idea is simple: preventative healthcare. Don’t wait for something to go wrong. The leading voices in this space (the doctors, the researchers, the health gurus) all agree on one thing: most diseases and most slips in quality of life are avoidable. What you do today is the most important indicator of what happens tomorrow.
Most of them call this longevity. At Axxiom, we call it something different.
We call it vitality.
So What’s the Difference?
Longevity is lifespan. How long you live. And honestly, no one can fully control that.
Vitality is the state of being strong and active, full of energy. It’s not about adding years to your life. It’s about adding life to your years.
We think vitality is the more desirable goal, and deep down, so do you.
We’ve all seen someone older doing incredible things: playing golf, cycling 30 miles, traveling the world, achieving things at an age where their peers have accepted that those days are behind them. And we’ve all had the same thought: I want to be that person.
Because subconsciously, none of us want to live to 90 and spend the last 15 years confined to a bed or a wheelchair. What we want is to be mobile, to travel, to thrive in those later years and enjoy the fruit of our labor.
That’s vitality. And it doesn’t happen by accident.
The Two Pillars: Strength and VO2 Max
Whether you listen to health gurus religiously or you don’t, they all agree on one thing:
Longevity = Strength + VO2 Max.
VO2 max is the single most important indicator of lifespan, and subsequently, of your vitality. Everything you do requires oxygen: sleeping, eating, sitting on the couch, exercising, all of it. By increasing your body’s ability to capture and use oxygen, you’re increasing the ease of your everyday life.
Strength, they say, is the second most important metric. Honestly, in our book, they’re tied.
And to clear up a common misconception: gaining muscle is not the same as gaining strength. It’s hard to build muscle. It is much easier to build strength when you follow the science.
Fitness 3.0: A New Approach
So how do we approach this new paradigm?
The same way Medicine 3.0 approaches healthcare. You get to the source. You don’t wait for bad things to happen. You hit them head on and work to prevent them.
At Axxiom, we do that by following the science and investing in technology that allows us to pull the best out of it.
The Kineo Intelligent Load System
Traditional strength training has a fundamental limitation. Dr. John Jaquish illustrates this powerfully in his book, Weight Lifting Is a Waste of Time.
Think of a bench press. Closest to your chest, you’re at your weakest. In the middle of the range, you’re moderately strong. At the top, you’re at your strongest. With traditional weights, you’re confined to your weakest point: the sticking point. The weight never changes, so you’re limited by the position where you have the least leverage.
The Kineo Intelligent Load System changes that entirely. Kineo adapts resistance in real time, hitting all three points of the range with your real strength. It stimulates the muscles through the entire range of motion, leading to incredible strength gains in a fraction of the time. Every rep is optimized for where your body is naturally strongest (the negative, the eccentric), which is where the real strength gains happen.
CVAC: The Only One in Colorado
CVAC takes a completely different approach, and it’s completely passive. You sit down. That’s it.
CVAC uses rhythmic pressure changes to train your body to become more efficient with oxygen, and that efficiency affects everything down to the cellular level. Better oxygen absorption means better sleep, faster recovery, lower inflammation, and more energy. It’s not a hyperbaric chamber. It’s not altitude training. It’s in a category of its own.
And we have the only CVAC in Colorado.
70 Minutes a Week
Here’s what makes Axxiom different from anything else out there. Our system is the first of its kind, and the best part is you can do it in about 70 minutes per week and reap the benefits.
That’s what fitness is supposed to look like in our modern time. Not spending two hours a day in a gym. Not grinding through workouts that beat you up more than they build you up.
You can call it Fitness 3.0 if you want. We call it Axxiom.
Axxiom Strength + Vitality is Colorado’s premier vitality optimization studio, combining private strength training on the Kineo Intelligent Load System with CVAC pressure-based conditioning and InBody 970 body composition analysis. Located in Greenwood Village, CO.
Book your intro session at axxiomsv.com